Tori Sanderson – Medium

Tori Sanderson

Content strategy is dead, long live content strategy

Here’s what we should be doing instead.

Oct 30, 2023

Content strategy is dead, long live content strategy

Oct 30, 2023

Published in
Pragma Partners

How to design content that works

Content that helps your users, changes behaviour for the good, meets objectives, improves the world.

Jul 10, 2019

How to design content that works

Jul 10, 2019

Published in
Pragma Partners

How just-in-case content is killing your user experience

Why too much is way, way worse than not enough.

May 27, 2019

How just-in-case content is killing your user experience

May 27, 2019

Published in
Pragma Partners

3 phrases you should delete every time you type them

In all the content work I do with our clients, the same phrases keep cropping up over and over.

Feb 18, 2019

3 phrases you should delete every time you type them

Feb 18, 2019

Published in
UX Collective

Your content probably doesn’t spark joy

That doesn’t mean it isn’t awesome. Don’t use the #konmari method to evaluate your content — use these methods instead.

Feb 18, 2019

Your content probably doesn’t spark joy

Feb 18, 2019

Tori Sanderson

Tori Sanderson

I like building great things. General Manager, Product and Experience Design at pragma.com.au. www.torisanderson.com

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